Most business owners understand the importance of creating an inviting, pleasing atmosphere for their customers. This can be easily achieved with the implementation of the right lighting. Every business has their own unique needs in terms of illumination, flower shop lighting is no different. Below are a few suggestions to help you choose the best flower shop lighting for your business.
Many flower shops make the mistake of only using overhead troffer lights for their lighting needs. Even though general lighting is important, it doesn't have to be the standard overhead troffer-style with tubes. We recommend creating a layered lighting plan with multiple fixture types for a more pleasing effect. For instance, try using track lighting coupled with carefully placed can lights or wall sconces to create a more balanced light plan.
Since the majority of flowers have vibrant colors, it's very important to choose a light with a high CRI to create a visually pleasing look to the eyes of customers. The color rendering index (CRI) describes how well a light differences between colors. We recommend opting for a CRI of 80+ or higher for the best results.
One of the easiest ways to draw the attention of customers to certain areas is with lighting. For example, if you are looking to highlight a specific counter or case, the use of directional lighting is a great choice. Directional lighting gives you the ability to spotlight that area to grab a customer's attention. Adding in extra accent lighting to an areas is also another great way to highlight it.
Many flowers can be sensitive to heat. Since some lighting types tend to produce heat, you should opt for the low to no heat production of LED lights over incandescent or fluorescent. LED virtually has no heat production since the majority of the energy is used for creating illumination rather than heat.
Another reason you should consider using LED is that it will save you money in the long run. LED technology uses lower watts to create higher lumens than other options, which will cut down on utility costs. These lamps will also last longer than other options that are available on the market, which means you will also save on bulb replacements as well.